SEO Copywriting Archive

  • Tracker

    Tracker

    After a few weeks break I am back on the copywriting trail again, this time the assignment is a new tracking company, Ninja Tracking have a new GPS tracker that will make us all a little bit safer if we had one. A bold claim indeed but this tracker is amazing, it works anywhere in the world straight out of the box, I always try and bond with the subject matter and the website that I am working with but for the first time I am simply stunned by...
  • Husband is Cheating

    Husband is Cheating

    Next Copywriting Assignment – Husband is Cheating Yes it is true, this is a website that is being created to sell bespoke tracking devices so that women can track their husbands when they think they are cheating – yes that is cheating husbands! The website is in creation at the moment so I was asked to create some holding copy whilst I put together the information for the ecommerce facility. This is a preview of Husband is Cheating. Read the full post...
  • Private Investigator Training

    Private Investigator Training

    New Copywriting Assignment – Private Investigator Training First I get a copywriting assigment for a new tracking device and then another copywriting assignment for private investigator training, then a third copywriting assignment for another whey protein website section. The main company website is dedicated to the close protection industry and covert surveillance – Close Protection It is not often that I get two assigments from the same industry but this month I have, the first one is a training programme for private investigators, this is part of the ESP...
  • Copywriting for the Hog Roast Hire Business

    Copywriting for the Hog Roast Hire Business

    This has been such a pleasure, the hog roast website is now firmly established on page 1 for the term – hog roast hire which after only 3 months is quite incredible. The quality of the content has been vital as since Google’s Panda update poor quality pages are suffering whilst high quality pages are doing well, this is what Google wants and so that is what it is getting. The striking thing here is that we have effectively created a thriving business in an economic downturn where new businesses drown...
  • Copywriting for the Whey Protein Industry

    Copywriting for the Whey Protein Industry

    The next local project is about to start! Yes a new project for my copywriting skills, this time we are working the SEO copy into a new whey protein product website, it will be an interesting assignment because this is a very competitive industry. After my success with the last project which saw the hog roast company go from new website and domain name to position 4 on page 1 in Google for the term- hog roast hire, I felt I needed a stronger challenge. That was just three...
  • Asim Shahmalak

    Asim Shahmalak

    Dr Asim Shahmalak – Renown Hair Transplant Surgeon It has been an absolute pleasure working with Dr Asim Shahmalak on his website at Crown Clinic, he is such a charismatic character and was really great to work with. Asim Shahmalak was a very professional client to work with, demanding high results and performance in a very unassuming manner. The content refresh on his website was undertaken over a few months as Dr Shahmalak is fastidious about his website copy and rightly so since his site has...
  • Hog Roast

    Hog Roast

    SEO Copywriting for new hog roast website After a number of years I finally get back to grass roots with a job from my home county of Essex, it is the first time in ages that I have had a local copywriting assignment for a company based in Essex and a really nice change as I was able to get out and meet the client regularly without much fuss. Its not often I get the chance to get involved in a new business and really make a...
  • Copywriting for SonyCentres

    Copywriting for SonyCentres

    Copywriting for Sony Centres Two years after completing a successful copywriting project for the official Sony Centres website the online search profile goes from strength to strength. Yours truly (Catherine Parker) created content for over 150 pages featuring location based information as well as product and shop information. Added to this was the successful implementation of all the on page SEO factors covering heading structure, page titles and unique handcrafted descriptions. This blend of skills has shown once again that in the modern digital world of a copywriter it is...
  • Copywriting For Magazines

    Copywriting For Magazines

    Magazine copywriting is a different kettle of fish to online copywriting. Online copy should be keyword focused in order to encourage search engines to favour the site in its listings. With magazine writing, this is not essential. When looking to the services of a copywriter for your magazine, it is very important that the writer understands your target audience. They should get a good feel for the language of the magazine by going over back copies and really getting to grips with what the magazine is all about; the subject matter,...
  • Increasing Sales Through SEO Copywriting

    Increasing Sales Through SEO Copywriting

    With spending on online advertising set to increase for the majority of businesses this year, it shows that companies are taking seriously the recession and directing their finances towards the type of advertising that will reward them with the most publicity. Sales for the majority of businesses have suffered over the last twelve months making it essential that careful thought is put into improving this situation. More people now search for services and products online than through any other medium and the majority of businesses have websites so how...